Customer Experience

Uncover the hidden forces distorting your customer feedback and learn how to stop survey gaming from sabotaging your success in this article by Rollo Grayson, Global Head of Products, Customer Experience, Ipsos

We have launched the fourth edition of our Ipsos study, Global Voices of Experience 2026 which analyses the opinions of CX and EX professionals around the world. This study diagnoses the current state of experience management, identifies priorities and critical challenges, and forecasts future directions, including the evolving role of AI.

Understanding cultural response bias in global CX programmes

Watch the replay of an exclusive LinkedIn Live session, in which we unveiled the key findings of our latest Global Voices of Experience survey. We also explored the factors driving CX and EX transformation worldwide.

We are grateful for your participation in our CX Day 2025 celebration on LinkedIn Live. The discussions were enriching and the insights shared were invaluable in helping us to continue enhancing customer experiences worldwide.

Ipsos, along with Medallia, Inc., has announced the next step in its partnership with Volkswagen Group UK, marking the next phase in VWG UK’s customer experience journey.

The science of strong relationships in challenging times.

Generations, ESG, Fandom … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

Unlock the full potential of your Customer Experience and drive tangible business results with Ipsos CX Advisory.