Brands


Behavioural Science Publication

Turn Behaviour into Business: How Real-Time Consumer Insights Drive Sustainable Brand Growth

Read our new Ipsos POV to find out why behavioural measurement is the new competitive advantage for brands.

Track and Optimize Your Brand's Visibility in AI Search Results with Ipsos Synthesio AI Visibility

New Ipsos Synthesio solution delivers comprehensive AI search monitoring to help brands capture visibility in this critical consumer touchpoint.
Sports Publication

Ipsos Update – July 2026

Football, Pride, Digital Twins… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.
Brands Ipsos Voices

The Long and Short of Sports Sponsorship

How to make every sponsorship dollar work harder, before, during, and after the final whistle.
Luxury Publication

Ipsos Global Influentials

Explore Ipsos Global Influentials (IGI) infographics and survey insights on how the world's wealthiest consumers and company leaders think, spend, and engage.
Brands Webinar

[Webinar] KEYS: The Frontiers of Brand Trust

Join us for the next Ipsos KEYS webinar as we explore the frontiers of brand trust.
Brands Event

Ipsos @ Cannes 2026

In partnership with RTL AdAlliance, Ipsos is hosting a full week of must-see panels, workshops, and private gatherings that bring together senior marketers, creators, clients, and industry leaders for candid conversation and big ideas.
Brands Publication

Marketing Anchors: The case for capability in an era of transformation

Is creativity and on-the-job learning enough for the modern marketer to succeed? To help answer that question, we surveyed 1,226 marketing practitioners across the UK, US, Canada and Australia.