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Shopper Insights
Grow sales in an evolving omnichannel world.
Channel Measurement
We inspect what you expect … to ensure compliance with brand standards.
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Ipsos is again ranked the No. 1 Most Innovative Insights & Analytics Company in 2025 GRIT Top 50 Suppliers list
This marks Ipsos’ third consecutive year as the top company in Greenbook’s GRIT Business & Innovation Report.
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Ipsos Education Monitor 2025: Majorities in all countries now support banning under-14s from using social media
Concern about youth mental health is widespread and views on the role of AI and technology in schools are divided, according to the 2025 Ipsos Education Monitor.
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Ipsos launches Creative|Spark AI, an ad testing solution generating actionable insights within minutes
Creative|Spark AI leverages the combined power of human intelligence and artificial intelligence to boost creative effectiveness.
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Ipsos Romania and Pluxee Romania winning at 2025 Esomar Awards
We are proud to announce that Ipsos Romania and Pluxee Romania have won the 2025 Esomar Awards for Outstanding Contribution to Consumer Insights - Regional Europe, with the entry titled ‘Moving the World of Work Forward’!
Collective Innovation
Innovate with the collective intelligence of Ipsos HI+AI experts and solutions.
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Ipsos recognized as Business Superbrand in Romania
Excellence, innovation, and resilience defined the 11th edition of the Superbrands Romania Programme. Titled ‘The Champions’, the Gala held at the Royal Palace in Bucharest celebrated two decades of the Superbrands Programme in Romania and marked the official launch of Volume XI of the Superbrands Book.
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Ipsos Generations Report 2025
The third edition of the Ipsos Generations Report explores the gap in attitudes between Gen Z men and women, uncovers the little-discussed power held by Gen X, and dives into our evolving understanding of ‘old age’.
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The Ipsos Foundation: empowering children worldwide through education
Making education accessible to disadvantaged children and young people around the world.