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Innovation

Market Research Survey

Ipsos ranked #1 Most Innovative Market Research Company

Ipsos is proud to announce that we have retained the rank of #1 Most Innovative Market Research Company by Greenbook’s GRIT report for the second year running.

14.07.20

Ipsos | Ipsos Update [ Artificial intelligence | Inflation

Artificial Intelligence Publication

Ipsos Update – July 2024

AI, Refugees, Crime … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

02.07.24

Artificial Intelligence Survey

The Ipsos AI Monitor 2024: Changing attitudes and feelings about AI and the future it will bring

Is Artificial Intelligence a friend or a foe? People are unsure whether to be excited or nervous about a future with AI.

06.06.24

Innovation Publication

The new era of innovation

Shattering the Stage Gates with Generative AI.

04.06.24

Innovation Event

Harnessing AI for Market Research & Innovation

An event hosted by Ipsos in Singapore

06.10.23

Ipsos | White Paper | Research | ChatGPT | Generative AI

Technology Publication

ChatGPT and the rise of generative AI: navigating the changing landscape of AI

While the domain of Generative Artificial Intelligence (AI) has been growing in recent years, ChatGPT accelerated its adoption and broke through as the first “mass” Generative AI application. It is important to take notice and put this and other emerging tools in perspective as the implications of the technologies will be far reaching and very fast.

18.04.23

Innovation Publication

Speeding Between the Gates

Accelerate and compound the impact of your innovations

19.10.22

Ipsos | White paper | Innovation | Machine Learning

Innovation Publication

Beyond the Hype: Innovation predictions in the era of Machine Learning

Artificial intelligence (AI) has grown in popularity in recent years. Voice and facial recognition software is developed in all technical gadgets. In this context, we are also beginning to see how AI can also alter market research, resulting in faster, cheaper, and better results.

01.07.22