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Artificial Intelligence (AI)

Artificial Intelligence (AI)

Innovation Publication

Concept Testing with Digital Twins

Humanizing AI, part four: How synthetic data accelerates innovation.

28.05.26

Ipsos Update Publication

Ipsos Update – May 2026

Iran, Climate Change, America … Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

05.05.26

Navigating the AI Confidence Trap | Ipsos Healthcare

Healthcare Publication

Navigating the AI Confidence Trap: Ensuring Strategic Success Through Validated Insights and Expertise

In this Ipsos Point of View, discover how to harness AI's speed without falling into the confidence trap.

26.05.26

Ipsos Update Publication

Ipsos Update – June 2026

Generations, Sports, Work… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

09.06.26

From Overwhelm to Opportunity: Five steps to scale social creative impact, not just volume

廣告 Publication

益普索觀點 — 智慧行銷新紀元：以 AI 為核心，讓人類創意得以有效規模化

擴大社群創意影響力的五個步驟：不只是衝聲量，更要重品質

15.05.26

Global Voices of Experience 2026 - Ipsos

Customer Insights Survey

What keeps CX and EX leaders up at night?

We have launched the fourth edition of our Ipsos study, Global Voices of Experience 2026 which analyses the opinions of CX and EX professionals around the world. This study diagnoses the current state of experience management, identifies priorities and critical challenges, and forecasts future directions, including the evolving role of AI.

16.03.26