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News & Events

Consumer & Shopper

Ipsos Event_Unlocking GROWTH with AI - Beyond the Hype

Artificial Intelligence is here, there, and everywhere – continuously revolutionizing market research at an unstoppable pace. With the latest advancements of generative AI and synthetic data, brands are experiencing an explosion of opportunities to transform their research process.
27 July 2025
Media & Brand Communication

Conflicting Global Perceptions around AI present Mixed Signals for Brands

In an atmosphere of both worry and wonder surrounding the use of AI, trust issues abound. Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.
19 June 2025
Three in four adults globally say they’d get a vaccine for COVID -19

Most do not expect any will be available before the end of year; fear of side effects is top reason for not wanting to take the vaccine.
1 September 2020
Abortions amid COVID-19: How women’s rights are being impacted by the pandemic

About 70% say abortions should be permitted ̶ down 5% from 2014 and lower than when poll began
18 August 2020
At a global level, consumer sentiment keeps rebounding slowly

Expectations are up significantly in nearly half of the 24 countries surveyed
17 August 2020
Globally, seven in ten adults favor allowing abortion

Seven in ten adults worldwide (70%) say abortion should be permitted, according to a new Ipsos Global Advisor survey of nearly 17,500 men and women from 25 countries.
17 August 2020
People need behavioural support strategies to resume activities amid COVID-19

Governments need to facilitate re-engagement while also protecting the population from infection.
28 July 2020
“What Worries the World?”: COVID-19 is the biggest concern the fourth successive month

Have concerns about coronavirus peaked?
27 July 2020
Customer Experience

Ipsos ranked #1 Most Innovative Market Research Company

Ipsos is proud to announce that we have retained the rank of #1 Most Innovative Market Research Company by Greenbook’s GRIT report for the second year running.
20 July 2020
Cost of living: Majority say cost of food, goods and services have increased since COVID-19 began

Groceries and household supplies, utility bills top list of higher cost items globally.
2 July 2020