Across 24 countries, 28% of adults have started a business and 9% have started a...
The third in The Future of Mobility series, Shared Mobility looks at the rise and...
Connected Health: moving in the right direction.
November’s edition of Ipsos Update includes two new editions of Flair on Brazil and Russia, our latest white paper on the future of mobility, features on healthcare and the media consumption of business executives, alongside the latest ‘nation brand’ rankings.
Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. October’s edition features new papers on agile research, surviving disruption, and creating strong branded memories in ads, as well as reports on Kenya, populism, and young people globally.
Global Business Influencers represent less than 1% of the population. But, taking into account their influence, spending power, and the corporate budgets they control, they are a disproportionately important audience for B2B marketers.
China records the highest index score since tracking began with a 79.1 score in the Investment Index.
This report speaks to clients to find out how to survive in a transforming market and handle the changes disruption brings.