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Ipsos Update – March 2024
Populism, UX, Love… Ipsos Update explores the latest research & thinking on key topics from Ipsos teams around the world.
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Ipsos Update – November 2023
Health, trust, ESG… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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The future of health and nutrition – Tetra Pak Index 2023
The 2023 Tetra Pak Index, conducted in partnership with Ipsos, explores how the global pandemic has shifted consumer focus towards health and sustainability, and the role of technology in shaping the future of food and beverage.
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Ipsos Strategy3 named by Forbes as one of the World’s Best Management Consulting Firms for second time
Strategy3, Ipsos’ marketing, innovation and strategy consulting company, has been recognized by Forbes as one of the World’s Best Management Consulting Firms for the second consecutive year.
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Building reputation in 2023: the link between corporate reputation and business efficiency
Drawing on new data from our latest 24-country Global Reputation Monitor, this paper explores the relationship between a good reputation and better business efficiency.
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What worries the world - August 2023
Inflation has now been the top global concern in our What Worries the World survey for the last 17 months. However, worry about rising prices has declined for three months in a row, having dropped 3pp from June.
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AI is making the world and most Asian markets nervous about job security
Most Asians in Thailand, Malaysia, Indonesia and India expect AI to lead to the loss of their current job.
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84% of Vietnamese agree 'I need to do more to look after my mental well-being'
Mental health is as much of a priority as physical health. Look for
ways to support both. -
74% APAC citizens with they could slow down the pace of their life
Busy, stressful lives mean that people need time out
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57% APAC citizens if given the choice, would prefer to have grown up at the time when their parents were children
The rosy retrospection of nostalgia provides fertile territory for brand activations. Help customers to find the feel-good factor in their past