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Ipsos Generations Report 2024: Are we prepared for population decline?
The second edition of the Ipsos Generations Report finds that most people don’t know what generation they belong to, explores the business opportunities brands risk missing out on by ignoring mature adults.
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Ipsos Update – May 2024
Earth, plastics, society … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Earth Day 2024: Changing Attitudes and Actions Towards Climate Change
After the tenth consecutive monthly heat record, apathy reins in the fight against climate change, especially among young men.
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The power of the ESG x Brand collaboration
Opening opportunities to positively shape expectations and drive brand success.
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Spotting opportunities beyond the mainstream: the Vibrant Fringes
How listening to voices from the fringes can unveil opportunities for growth.
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Ipsos Update – April 2024
Global happiness, gender equality, ESG… Ipsos Update explores the latest research & thinking on key topics from Ipsos teams around the world.
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March 2024: Consumer confidence mixed throughout Europe
Spain and Italy are up significantly while Great Britain and Sweden decline.