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Shopper Journey
Grow sales in an omnichannel world.
Market Structure
Understand your consumers, categories and competition.
Custom Panel
Online proprietary panels that closely mirror your target population and offer flexible research options, time and cost-efficiencies.
Global Advisor
Talking to citizens around the world every month.
Global Syndicated Studies
Insight into business decision-makers and the affluent around the world.
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Speed dating with innovations: What’s your innovation’s pick-up line?
This white paper explains how the communication of innovation has changed drastically and how consumers have adapted to this new reality.
Concept and Product Success
Changing future vehicle concepts and communication to meet consumer needs.
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Consumers report trusting media less, personal relationships more
New global study shows trust in traditional media is perceived to have declined over the past five years, due to the prevalence of fake news and doubts about media outlets‘ intentions.
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Global Consumer Confidence Index - June 2019
June 2019 sees the Ipsos Global Consumer Confidence Index at 49.6, up 0.3 against last month, at the same level it was three months ago, but down 0.8 of a point over the past year. Uptick in optimism in India, the U.S. and several European markets. Japan, Saudi Arabia and Australia show signs of slowdown. Latin America and South Africa still in a slump.
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Global attitudes to human rights: the age of impunity?
38% around the world think their country should never break international laws on human rights. However, 21% think their country should break these laws in extreme circumstances and 22% think international laws should only be one factor their country takes into account.