Search
-
Communities
Communities enable collaborative environments for brands to interact with people in real-time. They help you build insights, drive innovation and gain influence by accessing on-tap audiences eager to provide input that will have an impact.
-
Consumer & Retail Audit
Our consumer and retail audit services are twofold, covering both syndicated consumer & retail panels and customised continuous retail audit projects.
-
Usability Tests
The general objective is to check a website or a mobile app by analysing the strengths and weaknesses regarding content, navigation and lay-out. Any type of context (E-commerce, media, corporate) can be analysed.
-
Advisory Services
We are a diverse group of management consultants, brand strategists, researchers, sociologists and marketers who are passionate about developing breakthrough brand and marketing strategies.
-
Workshops
Activation workshops are interactive sessions which help you turn insights into action and connect to business outcomes.
-
Who Is Buying Luxury Goods In Asia?
What is the difference between luxury and mass market today? As premium brands grow and deliver constantly new experiences and personalised services, they are redefining the frontier between the two worlds, which is now more blurred than ever.
-
Asia’s Millennials Want to Connect With Brands
When it comes to marketing to the Millennial generation across Asia, brands must be authentic and relevant. This was the consensus from a recent panel session on understanding young people in the region, held by the American Chamber of Commerce in Singapore.
-
Vietnam’s Coffee Industry
French colonists first introduced coffee to Vietnam in 1857. It has become embedded in the local culture ever since. The country is currently the world’s second largest producer and exporter of coffee, after Brazil.