Search
-
A little happiness goes a long way: How to grow a premium brand during a recession
It may be natural to think premium brands do badly during a downturn, but premium brands viewed as affordable indulgences can do better in a recession.
-
“What Worries the World?”: COVID-19 is the biggest concern the fourth successive month
Have concerns about coronavirus peaked?
-
Ipsos ranked #1 Most Innovative Market Research Company
Ipsos is proud to announce that we have retained the rank of #1 Most Innovative Market Research Company by Greenbook’s GRIT report for the second year running.
-
Signals #9: Understanding the coronavirus crisis
This ninth edition of our Signals digest brings together Ipsos’ latest research on coronavirus from our teams around the world.
-
The role of culture in a global crisis
Shared values shape individual behaviour, and this is even more evident during the coronavirus pandemic.
-
Cost of living: Majority say cost of food, goods and services have increased since COVID-19 began
Groceries and household supplies, utility bills top list of higher cost items globally.
-
Ipsos Update - July 2020
This month’s edition of Ipsos Update brings you a round-up of the latest research and analysis from Ipsos teams around the world.
-
Mixed Mode Research: Reaching the right people in the right way to get the data you need
An introduction to designing participant-centric, efficient and future-proof research with greater survey coverage.
-
Facts, theories and myths: How do you think COVID-19 spreads?
See how people feel about drugs, animals, food, technology and weather when it comes to the virus.