Consumers


Consumers Survey

Global Consumer Confidence Index Shows Uptick in February

The global Ipsos Consumer Confidence Index is showing a slight uptick to 50.3 in February.
Consumers Survey

Consumer Confidence National Index Holds Steady

This month's global Consumer Confidence National Index score remained the same at 50.1.
Consumers Survey

Consumer Confidence National Index Down Slightly

This month’s global Consumer Confidence National Index score fell slightly from both October and November (each 50.5) to 50.1.
Consumers Survey

Consumer Confidence National Index Unchanged from October

This month’s global Consumer Confidence National Index matched October’s all-time high remaining at 50.5.
Qualitative Publication

The Need for Speed: Overnight Qual

To stay in touch with the sheer pace of information delivery, we’ve created a fast and lean qualitative approach – Overnight Qual – to deliver insights at speed.
Consumers Publication

An Efficient Alternative to Concept Optimisation

In real life, who has time for two steps when you can do it in one?
Consumers Publication

Emotional Attachment and Profitable Customer Relationships

Getting Sticky - Brand managers want emotionally attached customers!
Ipsos Update Publication

Ipsos Update - January / February 2017

Welcome to the first Ipsos Update of 2017 - our monthly selection of research and thinking from Ipsos’ teams around the world.
Consumers Publication

Incremental versus Monumental Decision-Making

How to Keep Up with the Pace of Business in the New Reality - In this article, we will describe an alternative incremental approach to decision-making that keeps up with the pace of business in today’s rapidly and fundamentally changing world.