Customer Experience


Omnichannel Publication

Beyond omnichannel to convergent commerce ecosystems

Integrating retail into consumers’ everyday lives
Customer Experience Publication

Driving compliance at the frontline

This paper is recommended reading, by our Mystery Shopping experts, for any organisation – regulators and the regulated – interested in ensuring that frontline staff are adhering to regulatory standards and are treating customers fairly.
Customer Experience Publication

Bridging the Brand Experience Gap

How to align brand promise and customer experience for business success
Customer Experience Publication

Ipsos Update – March 2021

Our monthly round-up of Ipsos research and thinking reflects on the world one year on from Covid-19, looks forward to the world in 2025 and beyond, and presents new white papers on customer experience, product innovation and research methods.
Ipsos Update Publication

Ipsos Update - December 2020

The final edition of Ipsos Update of 2020 includes research and analysis on key topics including health, sustainability, gender equality and retail. We also look at public opinion on international security and the reputation of different countries around the world.
Customer Experience Publication

Money talks or budget walks

Delivering a Return on Customer Experience Investment: ROCXI.
Ipsos Update Publication

Ipsos Update - September 2020

Our monthly round-up of research and analysis from Ipsos around the world includes the latest on coronavirus, attitudes towards abortion, cultural response bias, and a focus on life in Russia, the US election and public perceptions in Ireland.
Customer Experience Publication

The Forces of Customer Experience

The science of strong relationships in challenging times.