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  Pandemia Encuesta

  COVID-19: Nuestras investigaciones son tuyas

  En tiempos de distanciamiento social necesitamos estar más unidos que nunca. Es tiempo de ser responsables, de colaborar, de ser generosos. Por eso, ponemos a tu disposición todos nuestros estudios en torno al coronavirus.

  17.03.20
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  Encuesta

  Are you better off than your parents were? That depends on money

  The No. 1 thing people feel worse off than their parents about is retirement.

  12.02.20
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  Coronavirus Encuesta

  Solo 1 de cada 5 personas cree que el coronavirus está controlado

  La encuesta realizada en 8 países muestra un fuerte apoyo a acciones que incluyen prohibiciones de viaje y cuarentenas para controlar el virus.

  12.02.20
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  Ley de Cáncer Encuesta

  Estudio Global explora lo equivocadas que están las personas respecto a las causas de muerte en su país

  El último estudio de Ipsos Perils of Perception destaca las percepciones erróneas del público en 32 países sobre la proporción de personas que mueren por enfermedades, violencia, lesiones en el transporte y otras causas.

  12.02.20
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  Encuesta

  Ipsos acquires a majority stake in Askia

  Ipsos is pleased to announce the acquisition of a majority stake in Askia, a leading survey technology provider to the market research industry for more than 20 years.

  11.02.20

• Take of the Month

  Una selección mensual de los mejores estudios Ipsos a nivel local y global.

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  Encuesta

  5 steps for developing an influencer marketing strategy with Lizzo

  It’s the season of the Golden Globes, the Grammys, the Academy Awards, and more. With actors and musicians filling up the newsfeeds of billions worldwide, the awards season is a ripe opportunity for companies to invest in a strong influencer marketing strategy. Although influencer marketing campaigns have been shifting toward micro-influencers, the reach and impact of major celebrities cannot be ignored. Furthermore, many luxury brands continue to work exclusively with global figures. Today, we’re using social listening and audience analysis to look at the influencer marketing potential of two major female artists: Ariana Grande and Lizzo.

  31.01.20
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  Encuesta

  What Worries the World - January 2020

  Poverty & social inequality continues to be the greatest concern worldwide. We start the year with 61% globally saying that things in their country are heading in the wrong direction, up four points on 12 months ago.

  30.01.20
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  Encuesta

  Only one third of workers expect their job to be automated

  Ipsos' survey for the World Economic Forum finds most employed adults across the world trust they have the skills needed to weather automation.

  23.01.20
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  Encuesta

  Global attitudes toward gender in 2020

  Peru, Spain and Brazil scored as the least gendered countries. Russia was the most gendered, followed by Serbia and China.

  20.01.20
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  Encuesta

  How important is sustainable fishing when it comes to what you eat?

  More than 3 in 4 people support banning stores & restaurants from selling endangered fish.

  20.01.20
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  Encuesta

  January 2020 Global Consumer Confidence: a mixed picture

  Consumer sentiment is up in South Africa, the U.S., Great Britain, Argentina and Japan, but falls in Poland, Turkey, Sweden, Israel and South Korea.

  16.01.20