Ricerca
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[EVENTO] The Most Influential Brands 2018
Torna per il terzo anno consecutivo The Most Influential Brands: indagine globale Ipsos sull’influenza dei brand nella nostra vita quotidiana.
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[EVENTO] Sponsor Value Summit 2018
Evento organizzato da Ipsos e StageUp per discutere di sponsorizzazione
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[EVENTO] ETRA 2018
Ipsos e SRLabs presentano il nuovo sistema di elaborazione dati Eye-Tracking in ambienti reali
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Internet Security and Trust
A CIGI-Ipsos global survey reports that majority (52%) says they’re more concerned about online privacy than they were a year ago. Around six in ten feel that social media (63%) and search engines (57%) have too much power.
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The Evolution of Shopper Behaviour
Brands need to connect with shoppers in the moments that matter most.
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Royal Wedding 2018: International perceptions of the Royal Family
Which Royal Family members are liked the most according to our Ipsos Global Advisor poll conducted in 28 countries?
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‘Natural’ food: What Does it Mean to Consumers?
Consumers are more conscious than ever about the safety and trustworthiness of food and drink, which has led to an increase in the use of terms such as ‘natural’ on packaging.
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Unlocking the Value of Reputation
The definitive link between corporate reputation and better business efficiency.
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Globally Half Think Socialist Ideals are of Great Value
Half of the people around the world think that at present, socialist ideals are of great value for societal progress. Despite this, half of the people also agree that socialism is a system of political oppression, mass surveillance and state terror. Globally, eight in ten people think that the rich should be taxed more to support the poor.