Ipsos’ latest Perils of Perception study shows which key facts the online public ...
Dopo il successo dell'edizione 2018, torna il ciclo di eventi in cui raccontiamo il...
Presentato a Roma il rapporto di WeWorld Onlus "Voci dalle periferie: tra esclusione,...
The adoption of artificial intelligence (AI) and automation becomes a major focus for business.
Ipsos partnered with Boehringer Ingelheim to carry out a survey to explore the human-animal bond and the role it plays on owners’ wellbeing. The survey was conducted in five European countries (France, the UK, Germany, Italy and Spain).
Ensuring their target audience is left with a strongly branded memory is key for any marketer. To enable this requires creating a message which is “sticky”.
Come migliorare l'efficacia della Comunicazione Corporate e valorizzare la Reputazione
Ahead of Black Friday 2018, Tim Denison traces the history of a retail event that has evolved into a global phenomenon. But what is different now to previous years, what can retailers learn, and what shape can we expect Black Friday to take in the future?