Иновации и знание

Ipsos Update - April 2020

This month’s research digest from Ipsos around the world looks at headlines of the coronavirus crisis, while exploring a range of different topics, including gender equality at work, digital health and the sustainability agenda.
1 април 2020
COVID-19: The Creative Fightback

How brands can help people to win the war to survive, then revive.
26 март 2020

Signals #2: Understanding the Coronavirus Crisis

The second edition of our digest brings together Ipsos’ latest research on coronavirus and draws on our surveys, social media monitoring and analysis from our teams around the world.
26 март 2020
Нови услуги

Syndicated tracking survey in Bulgaria during COVID-19

How consumers respond to the current situation
25 март 2020
Medical crowdsourcing: What are Physicians communicating during COVID-19?

Ipsos’ qualitative analysis of G-MED Global Physician Online Community (March 16-20, 2020).
25 март 2020
Innovating in challenging times: Research during COVID-19

Doing research during a crisis allows businesses to better predict and prepare for what to do next.
24 март 2020
A New World: Transitioning research online

The decision to move from offline to online research should not be “if”, but when.
19 март 2020
Signals: Understanding the coronavirus crisis

This digest brings together our latest research on coronavirus and draws on our surveys, social media monitoring and analysis from our Ipsos teams around the world.
13 март 2020
Coronavirus & behaviour change: What does it mean for brands?

As COVID-19 continues to spread, how can brands stay relevant to consumers in an increasingly unstable world.
13 март 2020
Fashion, an ethical turning point?

Consumer views on the second-hand market and sustainability in the fashion industry.
13 март 2020
Navigating the 'too much information' age

In a world of constant data flow, how can you avoid the pitfalls of trying to analyse too much? Ipsos's latest white paper explores the shift towards digital-first approaches in order to find out not just more, but what's more important.
11 март 2020
Breaking the Mould: is risky creative effective?

Burger King’s marketing has attracted applause and acclaim for their collaboration with some of the best creative agencies on the planet. Is it paying off?
3 март 2020