This month sees us reflect on the impacts of the Covid-19 pandemic two years on. Our featured global surveys cover topics including gender equality and interpersonal trust. We also look at the French election ahead of this month’s vote, alongside the latest polling on the Ukraine conflict.
Two years into the unprecedented upheavals instigated by a global pandemic, it feels like a good moment to take stock and think about what we have learned during this dramatic period.
The COVID-19 pandemic has been challenging for healthcare systems worldwide – with an already overburdened system and large population, the Indian healthcare system was no exception.
A playbook for innovation leaders in the CPG industry.
A new framework for understanding consumers’ propensity to switch
Opinion polling, the year ahead in Brazil, gender inequality in Japan, and the future of ageing are all featured topics in this month’s round-up of research and thinking from Ipsos teams around the world.
Synthesio CMO Allen Bonde discusses how to identify lead users as sources commercial innovation opportunities.
Political opinion polls come under great scrutiny in the run-up to elections, as we try to make sense of often changing and sometimes fragmenting political landscapes. But by implementing new approaches and staying mindful of common sources of error, opinion polls can remain a vital tool for predicting election outcomes.
Put people at the heart of your decisions.
As competition among universities rises, many are turning to social listening to attract students and grow their brands.
This video series explores how the shopper landscape is changing and the new forms of commerce which are emerging.
Four criteria for picking the right consumer insights tool for your organization.