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WWTW November: Die Sorgen der Österreicher
Die Inflation ist aktuell die größte Sorge der Österreicher:innen, Besorgnis über Klimawandel, militärische Konflikte und Corona zurückgegangen. Einwanderung steht in Österreich deutlich stärker im Fokus als in den Nachbarländern.
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Immobilien und Edelmetall attraktivste Investments der Österreicher:innen.
Rund um den Weltspartag hat sich Ipsos Österreich in einer repräsentativen Studie mit der Frage beschäftigt, welche Anlageformen die Österreicher:innen aktuell als besonders attraktiv einschätzen. Die Ergebnisse zeigen, wo Rekordinflation, Zinsanstieg und turbulente Finanzmärkte in den letzten Monaten zu einem Umdenken geführt haben.
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Ipsos Update – November 2022
Emerging risks, hybrid working and resilience in Ukraine… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos around the world.
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Where brands and retailers should place their bets this holiday shopping season
Inflation, the environment, Covid-19 and the war in Ukraine are all forces brands and retailers must consider ahead of Black Friday and Christmas shopping.
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What worries the world - October 2022
Inflation remains the top global concern for the seventh month in a row with 42% choosing it as a worry.
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Jede:r dritte Österreicher:in bereits jetzt in schlechter finanzieller Lage.
83% der Bevölkerung sehen aktuellen Lebensstil durch die steigenden Preise gefährdet.
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Ipsos Update - October 2022
Sustainability, inflation, healthcare… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos around the world.
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Ipsos Update - September 2022
Ben Page opens this month’s edition of Ipsos Update with his reflections on a global environment of continued uncertainty. Between heatwaves and the continuing rise of inflation – a dark cloud overshadowing many of this month’s articles – consumer anxiety is evident.
We also focus on creativity in advertising and learn how behavioural science can lead to more successful product testing, alongside new global surveys exploring the public’s views on the most trustworthy professions and the legal status of abortion. -
Ipsos Update – August 2022
With recent record-high temperatures in Europe in mind, Ben Page introduces this month’s edition with reflections on whether the more urgent threat of inflation threatens to overshadow the global public’s concern about climate change. We explore this in more detail with articles on perceptions of inflation in the MENA region, and deep dives into concern about climate change in Switzerland and support for net zero policies in the UK. We also look at the perception of traditional and non-traditional media across the EU and how technology will influence the future of music.
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Ipsos Update - July 2022
Ben Page introduces July’s edition of Ipsos Update with his reflections on the mounting public concern about inflation and the consequences of this for consumer spending. Alongside updates on how people around the world are reacting to cost-of-living pressures, this month’s articles focus on topics which include the demographics and psychographics of Pakistan, and the changing global attitudes towards refugees. We also take a look at the latest Ipsos Views papers on the growth of commerce ecosystems, achieving intimate consumer connections in large communities, and the use of AI to predict future innovation success.