[Webinar] Uncover (unmet) needs and consumer designed solutions to power your innovation process

Here you find the webinar recording:

Are you tired searching for the next breakthrough innovation but end up with your 10th line extension? We invite you to inspire & challenge you to rethink your innovation discovery process by truly putting consumers at the heart of it.

In partnership with the MIT Innovation Lab, Ipsos developed a new methodology leveraging big data and semantic AI to uncover...

• … emerging unmet needs and consumer pain points
• … untapped consumer generated need-solutions pairs
• … trends that are big enough to put your category on a growth path

Come and join our webinar!