Consumer sentiment index in Saudi Arabia stands at 71.4
As digital tools become more essential to everyday life, people in Qatar are embracing innovation with intention and balance.
Two in three support restricting number of in class days while experts question effectiveness.
How do people in MENA see climate change and its impact on the region?
Ipsos' Most Influential Brands Survey for the United Arab Emirates shows technology and digital brands in the lead, with 1 local brand making the top 10.
Insights from residents of UAE about life after COVID-19 lockdown.
Understanding the Impact of COVID-19 on Food and Health Across MENA
Understanding the Impact of COVID-19 on people’s attitudes, behaviors, and future outlook across key sectors.
Since the COVID-19 pandemic hit the MENA region, drastic changes took over the media advertising industry.
Written By Elie Aoun, CEO, Ipsos Media Cluster in MENA, for ArabAd Magazine.
