Consumer Behaviour

China records the highest index score since tracking began with a 79.1 score in the Investment Index.

The average global economic assessment of national economies surveyed in 28 countries remains unchanged this wave with 46% of global citizens rating their national economies as ‘good’.

September sees a 0.1 point rise from June to 50.5.

After an uptick last month, the average global economic assessment of national economies surveyed in 28 countries is down two points this wave with 46% of global citizens rating their national economies as ‘good’.

August sees a 0.2-point decrease to 50.5 in the Global Consumer Confidence Index.

After holding steady for three consecutive months, the average global economic assessment of national economies surveyed in 28 countries is up one point this wave with 48% of global citizens rating their national economies as ‘good’.

In this paper, three highly experienced mystery shopping experts share their knowledge and opinions on different aspects of mystery shopping in the luxury industry and how it is a vital ingredient in a holistic Customer Experience strategy.

The average global economic assessment of national economies surveyed in 28 countries is remains unchanged this wave with 47% of global citizens rating their national economies as ‘good’.

People who fear numbers are said to suffer from numerophobia or arithmophobia. There are even those who fear specific numbers like number 7 (heptaphobics) or number 13 (triskaidekaphobics). Audience measurement is a discipline swimming in numbers and, with the emergence of Big Data to supplement or even replace more traditional survey approaches in many cases, now throws out even more numbers.