Consumers


Trends & Prospective Publication

The Future of Mobility - Electrification

The mobility is constantly changing and vehicles become less polluting. Electric vehicles have been known for a decade but they attract more and more consumers, due to a major concern regarding environment and the rise of gasoline price.
Consumer Behaviour Publication

The Economic Pulse of the World - June 2018

The average global economic assessment of national economies surveyed in 28 countries is remains unchanged this wave with 47% of global citizens rating their national economies as ‘good’.
Consumer Behaviour Publication

The Evolution of Shopper Behaviour

Brands need to connect with shoppers in the moments that matter most.
Marketing Publication

The Measure of a Modern Marketer

Overwhelmed? You’re not alone. 72% of Australians say the world is changing too fast and it seems that increasingly, uncertainty and disruption are the new normal.
Qualitative Publication

AppLife

Applife is Ipsos proprietary app using mobile for qualitative research.
Consumers Publication

Consumer & Retail Audit

Our consumer and retail audit services are twofold, covering both syndicated consumer & retail panels and customised continuous retail audit projects.