Consumers

Ipsos | Data dive | consumer confidence
Consumers Survey

Data Dive: Global consumer confidence softens in 2022

In five infographics, we break down how inflation, the invasion of Ukraine, layoffs, and the pandemic, have people around the world feeling anxious going into the end-of-year shopping season.
Ipsos Views | White Paper | Customer Experience
Customer Experience Publication

CX Service Design: Creating emotional attachment and driving brand growth

Designing customer experiences that drive business success
Ipsos | synthesio | holiday shopping | black friday
Consumers Survey

Holiday Shopping 2022: Mixed feelings as consumers are anxious but eager to celebrate

New Ipsos research conducted by Ipsos.digital and Synthesio looks at this year’s holiday shopping trends, spending habits, and gift wish lists.
Ipsos | Inflation | Consumers | Spending power
Inflation Publication

Feeling the pressure: Understanding consumers during inflationary times

Sometimes if feels like we are moving from unprecedented crisis to unprecedented crisis.
Ipsos | White paper | Autonomous Driving
Consumers Publication

Future of Mobility: Autonomous driving and the impact on our life

Autonomous vehicles have the potential to reinvent everyday lives and businesses
Misfits
Advertising Publication

MISFITS: How creativity in advertising sparks brand growth

Creativity is often celebrated as the fuel of effective advertising, but it has a problem. It is an enigma of artistic work, with a range of definitions, wrapped in uncertainty, which often collides with marketers’ needs for stable returns from their advertising investments
Ipsos | Global Advisor | Inflation | Spending Power
Inflation Survey

Four in ten across 28 countries expect their disposable income to fall over the next year

New polling by Ipsos across 28 countries finds that in many markets the public expect recent cost of living pressures to continue.
Keys | Webinar | Ipsos | We need to talk about change
Consumers Webinar

KEYS - We need to talk about change

Join us for a new KEYS Webinar on July 7
Ipsos Update - June 2022
Ipsos Update Publication

Ipsos Update - June 2022

Inflation is a recurring theme in the articles featured this month. Other topics include the future of food, the role of cycling and how EU citizens view the EU’s response to war in Ukraine. We also feature our latest Ipsos Views on AI-enabled Consumer Intelligence and tech-enabled product innovations.
Connected_CPG
Innovation Publication

Connected CPG

The winning formula for CPG in the tech-accelerated age
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