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Artificial Intelligence

Artificial Intelligence

Artificial Intelligence Event

Vision At Speed

The reality of market and consumer intelligence is transforming at a fast pace, with AI helping and accelerating workflows. But speed is only an advantage when you have a clear line of sight.

17.03.26

Artificial Intelligence Publication

Seeing the Unseen

Humanizing AI, part three: How vision AI and AI agents are transforming product testing.

02.12.25

Innovation Publication

The Next Big Thing: Exploring the EDGE for High Growth Opportunities

Innovation teeters on the precipice of convention, where the ordinary meets the extraordinary. Introducing a new framework for identifying the opportunities of tomorrow in the fringes of today.

23.10.25

Society Survey

AXA and Ipsos bva have published the 12th edition of the Future Risks Report, a first-of-its-kind report based on a global survey of 23,000 citizens and 3,595 risk experts to measure and rank levels of fear and vulnerability to 25 different life risks.

20.10.25

Ipsos Update Publication

Ipsos Update – October 2025

Pessimism, America, Reputation… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

20.10.25

Artificial Intelligence Publication

Synthetic Data: From Hype to Reality - A Guide to Responsible Adoption

Synthetic data, powered by AI, is poised to transform the market research industry. The question isn’t if, but when and how. Recognizing the potential, but also the possible pitfalls, of the issue, our clients asked us to provide Ipsos’ trusted perspective on the topic.

21.08.24

Artificial Intelligence Survey

Conflicting Global Perceptions around AI present Mixed Signals for Brands

In an atmosphere of both worry and wonder surrounding the use of AI, trust issues abound. Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.

13.06.25