CHATS 2025: The Consumer Clash

The evolving trends shaping Canada’s consumption habits feature many fascinating contradictions. Spend 45 minutes with us to hear more about:

New Age Heritage: We explore the clash between our tech-savvy lifestyles and the yearning for traditional food experiences. Think 'tradwives' reviving kitchen rituals alongside the craving for diverse comfort cuisines.

Balancing Health vs. Hedonism: Canadians are prioritizing health and longevity, seeking functional benefits in their food. Yet, indulgence beckons! We'll uncover how consumers balance healthy choices with the desire for pleasure and enjoyment.

The Technological Divide: Technology fuels our food journey, from online inspiration to digital shopping experiences. Yet, trust issues linger. We analyze how technology shapes consumer choices and impacts the future of food.

Conscious Consumer Dilemma: Canadians care about sustainability, but economic uncertainty makes affordability a priority. We dissect the gap between eco-conscious values and actual purchasing decisions.

Polarizing Population Shifts: From a growing multicultural youth demographic to an aging population, Canada's changing face impacts consumption. We examine how these shifts, coupled with economic pressures, influence choices across generations.

Revisit our on demand webinar for insights from the 11th edition of the Canada CHATS 2025 Trends Report, our robust food and beverage tracking study decoding the future of Canadian consumption.