Consumers

Join Ipsos for its complimentary KEYS webinar series dedicated to helping brands and organizations better understand the dynamics of today as they prepare for tomorrow.

[VIDEO INTERVIEWS] Hear directly from the CMOs of Canada’s most influential brands of 2025.

Explore how the foundations of family life in Canada are being fundamentally reshaped — and what that means for the brands, businesses, and systems built around older assumptions.

Ipsos explores daily tracking data of individual consumers’ eating and drinking habits, attitudes and item choices both at home and away from home.

Here's how small brands can leverage equity to challenge leaders.

Welcome to the eighth edition of the Ipsos Cost of Living Monitor, a 30-country survey which tracks how people around the world feel about their finances during the “Uneasy Decade”.

We’re excited to announce that Ipsos will be speaking at the Coffee Association of Canada’s Annual Conference on November 5 at Angus Glen Golf Club!

Join us for strategic insights from your friends at Ipsos in Vancouver.

While price has always mattered, it has now emerged as a dominant factor influencing the decisions of Canadians. Here’s why.