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Nearly Half (44%) of Canadians Are More Prepared for a Stormy Day Than a Financial Emergency
Six in Ten (62%) Check the Weather Daily Online or an App, while Fewer Bank Online (25%) or Monitor their Accounts (29%) Daily
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Distracted driving and fear of an accident among Canadian parents’ biggest concerns while driving
More than eight in ten (84%) are more concerned with vehicle safety now than before they had children
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On 100th Anniversary of the Armistice, Remembrance Day Attendance Set to Soar (39%, +10 Points)
Over a third (35%) of Canadians know someone who has served in an overseas mission in the last 20 years
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Six in Ten (60%) Canadians say they Would be More Likely to Support a Political Party that Would Implement a National Diabetes Strategy
Eight in Ten (82%) Believe Diabetes Should be an Immediate Priority for the Government of Canada
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Entrepreneurialism is Alive and Well and Taking on Today’s Social Challenges
Across 24 countries, 28% of adults have started a business and 9% have started a charity or community group.
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Canadians Hungry for Digital
Digital pre-order foodservice sales in Canada is now almost $5 billion annually. Is your brand leveraging this channel appropriately?
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Six in Ten (63%) Teen Girls in Canada Are Concerned They May Experience War in Their Lifetime
Nine in Ten Agree Remembrance Day Should Focus on More Than Past Conflicts
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Rising Reputation Tide Doesn’t Lift all Corporate Boats
While Some Sectors Have Realized Double-Digit Gains in Favourability over Last Two Years, Others Remain Stagnant
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Canadian Girls (43%) Twice As Likely As Boys (21%) To Have Experienced Sexism
Canada’s Next Generation Believes In Gender Equality
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Liberals and Conservatives Neck-and-Neck A Year Out From Election
Trudeau’s Approval Rating Down 7-Points