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What’s trending in online fashion conversations
Social data reveals new insights about fashion trends, brands, and shoppers, especially the Gen Z.
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Thirty Percent of Canadians Report Being Registered on an Online Gambling Website
Market Heating Up Thanks to Changing Regulations in Ontario
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BC’s Most Loved Brands 2022
The top names of the annual ranking prove their staying power, but consumer worries about inflation could spell trouble ahead.
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Canadians Looking for an Easier Vehicle Purchasing Experience
Interactions at the dealership a pain point with seven in ten saying they would prefer not to negotiate with commissioned salespeople
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The State of AI-enabled Consumer Intelligence
Listen in as Ipsos Synthesio’s Allen Bonde is joined by Forrester’s Brandon Purcell to discuss the state of AICI, and how the worlds of customer analytics and AI are colliding at an increasing pace.
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Connected CPG: Winning formula in the tech-accelerated age
Connected CPG is tech-enabled CPG innovations with enhanced experience or business models, that aim to create a deeper connection with consumers.
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Ipsos wins mystery shopping award for fourth year in a row
Ipsos is one of the winners of the 2022 MSPA Americas Shoppers’ Choice Awards
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Vantage 2022: The New Dining Frontier
Revisit our on demand webinar to hear new research insights exploring challenges faced by Canada’s foodservice industry, and tips to empower forward looking strategies.
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Global consumer confidence remains on a downward path
Expectations and investment sentiment are down in many countries
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Inflation is Canadians’ Top Concern – Here’s What You Need to Know
We share a three-part strategy to help marketers manage their inflation sensitive innovation pipeline.