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Six in Ten (62%) Ontarians Agree Party Leaders Talking about the Issues that Matter to Them
Economy and Jobs (35%), Healthcare (16%) Named as Most Important Issues, McGuinty Leads on Both,
Taxes (15%) in Third Place with Hudak Leading on Issue -
Tasty Morsels: Hot Food Trends in Canada
Trends change. We at Ipsos know that very well. Measuring and tracking trends and brand performance is our business! So we are going back into to field to measure the appetite of today’s consumers. What are they hungry for? What are they buying? And what new trends are emerging when it comes to eating and dining?
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Canadians Look to Vancouver to Bring Home the Stanley Cup
Anticipation Building as Vancouver Canucks Look to Become "Canada's Team"
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Seven in Ten (70%) Renters in Ontario Say Buying a Home is in their Plan
But Majority (89%) of Ontarians Believe Owning a Home Will Become Even More Difficult for Future Generations
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Earth Hour Participation Rates Continue to Decline
Four in ten (44%) Canadians say they Participated Last Saturday,
Down 3 Points from Last Year and 16 Points From 2009 -
As Government Falls and Election Ensues, Half (49%) of Canadians Believe Harper would be Best Prime Minister for Canada, Layton (34%) Bests Ignatieff (17%)
Harper Ahead on all Key Positive Leadership Traits as Canadians Say Healthcare (18%), Economy (15%), Taxes (12%), Jobs (8%) and Trustworthiness (7%) Most Important Issues of the Campaign
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Three Quarters of Canadians (72%) Admit to Having Used the Toilet as a Convenient Garbage Can
While Most (78%) Say they Try Reasonably Hard to Conserve It, Items that Canadians Have Flushed Down the Toilet Include Hair (38%), Food (37%), Pests (35%) and Cigarettes (22%)
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Sun Life Canadian Unretirement(TM) Index Drops in 2010 as Canadians Lose Confidence About When and How Well They Can Really Retire
Even Confidence in Government Benefits has Fallen
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McGuinty Liberals Close Gap on Leading Tories
Conservatives (38%) Hold Tenuous Lead as
Liberals (35%) Lead in GTA and Northern Ontario,
Tories Lead in Southwest, Central and Eastern Ontario -
What is Loyalty Without Choice?
In this installment of Simply Loyal - a regular column focused on understanding why people are at risk of switching brands/suppliers and what to do about it in simple, practical terms - we respond to a questioned posed by a reader about what her company should be doing to measure and manage loyalty under conditions of being a monopoly. The specific business is to provide training programs for employees of other organizations.