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Ipsos FIVE Monthly Fact: April 2016
Companies across Canada rely on Ipsos FIVE's daily tracking of what individuals eat and drink. Our robust sample detailing the consumption behaviour and attitudes of 20,000 Canadians annually trended over time, coupled with the experience and expertise of the FIVE research team, ensures that key business issues are addressed with actionable insights to help our clients uncover and capitalize on opportunities to grow their businesses.
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Four in Ten (40%) Canadians Intimidated by Working Out at a Gym
Half (52%) of those Intimidated say that Going with a Friend Would make it Less Intimidating
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Slim Majority (54%) of Canadians Agree that, Given the Queen's Age, She Should Abdicate to the Next in Line
Most (84%) Believe The Queen Has Done a Good Job; Majority (55%) Supports Continued Ties Between Canada and the Monarchy after Elizabeth's Reign
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After Historic Low, Perceptions of Current Economic Conditions in Canada Rebound
Despite 13-Point Gain, Just Half (49%) Say
Canadian Economy is in Good Shape -
Turn Beer Into Bucks: What Influences Shoppers' Decisions to Buy?
Canadian Grocer Magazine, April 2016 - Canadians are often characterized for their love of lagers. But which beer consumers are likely to come to your store? Baby boomers lead the beer drinking pack, according to Ipsos' Alcohol Consumption Tracker.
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Canadian Home-Buying Intentions on the Rise
Finding the Right Property is the Biggest Challenge for Prospective Homebuyers when Purchasing a Home
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Eight in Ten (83%) Canadians say 100th Anniversary of Battle of Vimy Ridge should be Key Celebration during Canada's 150th Birthday in 2017 (Up 9 Points since Last Year)
Only One in Ten (12%) can Identify Vimy Memorial from a Photo
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Metro Vancouver Residents Want Government Regulation of New Vehicle for Hire Services
Two-Thirds (67%) Want Same Regulations as Taxi Operators