Search
-
Does Everything Really Cause Cancer?
How our changing world is impacting our cells, and what it means for all of us.
-
Gambling Industry Research
Discover Ipsos’ specialized knowledge & research solutions for lottery, gambling, iGaming, player health, and regulatory compliance.
-
Ipsos wins its seventh MSPA Americas Shoppers’ Choice Award
With stellar community feedback, iShopFor Ipsos is recognized for the seventh consecutive year
-
Leveraging Generational Analysis: Understanding generations begins with detangling three key effects
Read more about the gap in attitudes between Gen Z men and women, uncovers the little-discussed power held by Gen X, and dives into our evolving understanding of ‘old age’.
-
Foodservice Trends Emerging in 2025: Buy Canadian | EaterTainment | Emotional Eating
Revisit our on-demand webinar for insights from our 2025 Vantage Foodservice trends report. Gain a better understanding of the Canadian foodservice industry, its trends, challenges, and opportunities.
-
April 2025: Global consumer confidence down slightly for the second consecutive month
All four sub-indices show declines this month
-
Shoppers Want to ‘Do Good’ But Brands Are Missing the Mark
Despite nearly 76% of consumers claiming they want to support sustainable brands, conscious consumerism only accounts for 38% of purchases, pointing to the "say-do gap" that businesses must address to drive growth in the sustainable economy.
-
MNP Consumer Debt Index Rebounds to 88 Points After a Taking a Significant Dip Last Quarter
Significantly fewer Canadians are saying they already can’t pay their bills and debts (26%, -9)
-
Generational Marketing: Breaking free from stereotypes
Read how marketers can break out of the constraints of narrow generational definitions and stereotypes to build stronger brand connections with the consumers that matter most.
-
Channel Performance Benchmark, Ipsos’ global Mystery Shopping KPI benchmark - now even more powerful
How do your physical, digital, and contact centre channels stack up against the competition? How is your customer service performing?