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Women Executives Whose Advertising Aims to #BreaktheBias
Revisit our on demand webinar featuring Ipsos research exploring current consumer perceptions of gender bias in marketing and advertising.
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Canadians Among Least Likely to Believe Artificial Intelligence Will Make Their Lives Better
Ipsos Survey for World Economic Forum Reveals Canadians Less Knowledgeable and More Nervous about AI than Citizens of Most Other Countries
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Ipsos Update – January 2022
We start the year with a look at the global public’s predictions for 2022 and the latest research on the key issues ahead, including inflation, living with Covid-19, and climate change.
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Global predictions for 2022
Following a challenging 2021, people around the world are optimistic that 2022 will be a better year.
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Canadians and Americans Already Feeling the Pinch of Inflation
Rising concerns are accompanied by expectations of paying even more in 2022
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Ipsos Update – December 2021
This month’s edition features stories on how global values are shifting, international threats and responses, the COP26 climate change conference, today’s retail environment, and perspectives on women’s experiences.
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Global Trends 2021: Aftershocks and continuity
Seven in ten globally now say they tend to buy brands that reflect their personal values and that business leaders have a responsibility to speak out on social issues.
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One-Third (32%) of Canadians Plan to Spend More Than Normal, As Pent-Up Pandemic Spending Finds Outlets
Continued Variation in Pandemic Recovery -- Half (49%) Report Improvement in Debt Situation, While One-Third (30%) Report Worsening Debt Situation
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Canadian Views on Indigenous Communities and Natural Resource Development
Examining the Relationship Between Indigenous Communities and Resource Development
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Nearly All Canadians (93%) Agree Everyone Must Do Their Part to Make Roads Safe
Eight in Ten (78%) agree that Injuries from Road Crashes are Preventable