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Four critical trends that will drive brand growth in 2024 and beyond
We examine how brands will make positive contributions to our lives and the world around us in 2024.
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Ipsos Update – December 2023
Risks, nations, AI… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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The power of hybrid communities
Our video series explores how hybrid communities enable a more holistic understanding of the human experiences.
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Most Influential Brands in Canada 2023
Ensure you're there for this top-tier marketing event to discover key insights and the defining criteria that propel a brand to a status of influence in today's world.
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Seven in ten people anticipate climate change will have a “severe effect” in their area within the next ten years
And six in ten say their government is not working hard enough to tackle climate change.
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Global Trends 2023: A new world disorder
74% agree that their government and public services will do too little to help people in the years ahead.
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November 2023: Consumer confidence declines sharply in the Middle East and Africa
Sentiment is down significantly in both Israel and South Africa
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Ipsos Synthesio unveils Signals GenAI, providing instant consumer insights
Signals GenAI, our pioneering Generative AI platform app, empowers you to transform real-time consumer signals into actionable insights within just 60 seconds.
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Data Dive: Fake news in the age of AI
People across 29 countries are worrying that artificial intelligence is making it easier to trick people online into believing misinformation.