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Canadian Gaming Summit
Don’t miss hearing from Ipsos’ Scott Morasch who will present: Disruption & The Changing Consumer Landscape
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Carbon taxes are meant to boost gas prices…
… so why aren’t governments cheering these hikes at the pump to encourage consumers? We explore the data.
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Earth Day 2022: few can correctly identify actions which are best at cutting carbon emissions
New research by Ipsos shows people around the world are not very likely to make environmentally friendly changes that would have the most impact on cutting carbon emissions.
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Why Brands Need Social Insight Beyond Mainstream Social Media
Social intelligence requires more data than mainstream social media sites; user generated data help brands get a complete, accurate picture of consumers.
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Ipsos Answers ESOMAR’s Questions to help online research buyers
The primary aim of the ESOMAR's Questions is to increase transparency and raise awareness of the key issues for researchers to consider when deciding whether an online sampling approach is fit for their purpose.
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Synthesio, an Ipsos company, joins the Twitter Official Partner Program
Synthesio, an Ipsos company, joined this week the Twitter Official Partner Program (TOPP). This program is the home to best-in-class technology solutions with proven track records of success.
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Meeting Energy Needs: More than Half of Quebecers (52%) Agree to Developing Own Oil Resources Instead of Importing All Its Oil
However, 45% agree with the government’s idea to prohibit all exploration and exploitation of oil and gas
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Broad Support for BC’s Natural Gas Industry
Only 7% Say that No New Natural Gas Production Should Be Developed At All
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Opinion Polls: A continual improvement process
Implementing new approaches and staying mindful of common sources of error, opinion polls can remain a vital tool for predicting election outcomes.