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Most Canadians Avoiding Behaviours Which Could Leave Them Vulnerable to Payment Card Fraud

Majority (57%) Believes Prison Expansion a Worthwhile Initiative

But Eight in Ten (82%) Believe Government Should be Compelled to Release Cost Estimates to Parliament if Demanded

Two in Three (68%) Believe Canada Will Compromise Too Much to Get a Perimeter Security Agreement with the U.S.

Country Split On Whether They Trust Stephen Harper to Negotiate a Deal That Improves Border Access But Doesn't Sacrifice Independence

Some Pollsters Doth Protest Too Much...

Despite Monday Valentine's Day, Canadian Couples Vow to Keep the Romance Alive

Three in Ten (27%) Say a Monday V-Day Gets Their
Week off To a Good Start,
Two in Ten (21%) Say They'll Have Intimacy in the Morning on Valentine's Day

Canadians Less Optimistic Than a Year Ago About Future of Economy

While Job Anxiety Has Dropped,
Canadians Sober to the Realities of Slow Recovery to This Point

Charity is Part of the Culture at Ipsos

Ipsos in Vancouver Raises $22,500 for Local Causes

All Bets On for Sunday's Big Game

Ipsos Study reveals 13% of Canadians Plan to Wager on Super Bowl XLV

January 2011 Update on BC Liberal Leadership Contenders

Christy Clark Remains Top of the Pack in Public Opinion

What is Loyalty Without Choice?

In this installment of Simply Loyal - a regular column focused on understanding why people are at risk of switching brands/suppliers and what to do about it in simple, practical terms - we respond to a questioned posed by a reader about what her company should be doing to measure and manage loyalty under conditions of being a monopoly. The specific business is to provide training programs for employees of other organizations.