Society


Society Publication

Can we bridge the generational divide? The first step is understanding it

Fairness. Opportunity. Success. Each generation sees these differently — and understanding those differences is the first step to connecting across Canada’s generational divide.
Society Survey

Canada's Biggest Consumer Opportunity Is Choosing Brands Today

A consumer market as large as Quebec has a lot to say – and your competitors are taking notes. Can you afford to ignore them?
Society Survey

Ipsos Data Indicates Wealthsimple’s Market Penetration in Canada Steadily Increasing

More Canadians are choosing Wealthsimple not only for their investment needs but also for their daily banking activities.
Society Event

CMA Awards Gala

Join us at the Gala event, where Ipsos’ Ross Hugessen will serve as a judge for this year’s submissions.
Society Press release

Ipsos launches GLP-1 PersonaBot, designed to support companies’ understanding of the consumer obesity treatment market

Ipsos’ latest AI-powered innovation offers unparalleled insights into the fast-moving consumer obesity treatment market – while reinforcing Ipsos’ position at the forefront of AI applications in market research.
Society Event

NASPL PDS Fast Track Conference

Join Trevor LeBlanc, a leader in quantitative research for lottery and gaming organizations across North America, for a workshop designed to help you Rethink Your Holiday Line-up