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Financial Security Survey

Two-Thirds of Canadians Are Concerned About A Critical Illness Diagnosis

Only One in Ten (10%) Report Having Critical Illness Insurance

10.28.26

Society Survey

61% of Canadians Say Cost of Living Is Worsening Because of Government Spending

Inflation, tariffs, and federal policies cited as top factors driving higher living costs.

10.31.25

Society Survey

64% of Canadians Want Foreign Sales of Resources Blocked

Majority of Canadians Say Government Should Block Sale of Natural Resource Companies to Foreign Buyers

10.31.25

Society Survey

Global Trust in the Internet Rebounds, But Fear of AI and Threats to Privacy Deepens

Rising confidence in online networks contrasts with growing concerns over AI and data privacy

10.21.25

Society Survey

83% of Canadians Support a “Buy Canadian” Mandate for Government Advertising Spending

Most (85%) Agree It’s More Important than Ever for Canada to Have a Strong and Independent News Media that Tells Canada’s Story to Canadians.

10.17.25

Society Survey

Canadians Dismiss U.S. Annexation as Unlikely to Happen

Canadians increasingly see ‘51st state’ talk as political rhetoric, with support and perceived threats falling sharply across generations.

10.02.25

Society Survey

“Buy Canadian” Movement May Be Here to Stay Among Those Making the Change: 82% Will Continue after Canada-U.S. Crisis is Over

Boomers driving stronger preference for Canadian products and investments.

09.24.25

Society Publication

Ipsos Reputation Council Report 2025

The eighteenth sitting of the Reputation Council captures the candid perspectives of 161 senior corporate communicators across 19 global markets. The 2025 report equips business leaders with the foresight and tools to navigate challenges with confidence.

09.22.25