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User Experience

Ipsos Launches UX Brand Impact Audit to Quantify the Direct Link Between Digital UX and Market Share
User Experience Press release

Unlock your Brand’s Online Potential and Make Every Interaction Count

Ipsos Launches UX Brand Impact Audit to Quantify the Direct Link Between Digital UX and Market Share.
Accessible Online Banking
User Experience Publication

Accessible Online Banking

Discover how brands can deepen customer relationships, drive referrals, and build positive public perception by addressing accessibility gaps in their digital experiences.
Why Accessible UX Matters
User Experience Publication

Why Accessible UX Matters

Read more about the importance of accessibility in user experience (UX) – an area that is moving from ‘nice to have’ to ‘must have’ for brands and organizations.
Ipsos Update – December 2021
Climate change Publication

Ipsos Update – December 2021

This month’s edition features stories on how global values are shifting, international threats and responses, the COP26 climate change conference, today’s retail environment, and perspectives on women’s experiences.
User Experience Publication

Usability Tests

The general objective is to check a website or a mobile app by analyzing the strengths and weaknesses regarding content, navigation and lay-out. Any type of context (E-commerce, media, corporate) can be analyzed.