Insights Hub

Discover Ipsos PersonaBot, the revolutionary tool that brings segments to life

Discover Ipsos PersonaBot, the revolutionary tool that brings segments to life

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Know the New America & Beyond: July 2025
Politics

Know the New America & Beyond: July 2025

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Ipsos Encyclopedia

Ipsos Encyclopedia

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All content

  • Consumers Publication

    An Efficient Alternative to Concept Optimisation

    In real life, who has time for two steps when you can do it in one?
  • Brands Publication

    #NotaJoke. Branded Entertainment Oscar Style

    February is a prime month for American brands looking to capitalise on two of the largest television audiences of the year – the Super Bowl and the Academy Awards. Unfortunately for the teams behind Best Picture winner Moonlight, and the incorrectly announced Best Picture winner La La Land, Price Waterhouse Coopers’ mishandling of the Best Picture Award winner envelope has overshadowed most all of the stories to emerge from the evening’s events.
  • Employment Survey

    What Worries the World - February 2017

    The majority (62%) of people around the world think things in their country are on the wrong track.
    Unemployment currently occupies the top spot for global concern with 38% saying this.
  • Environment Publication

    European Perceptions of Climate Change

    A recent Ipsos survey for an international research consortium led by Cardiff University explored public perceptions of climate change in four European countries – France, Germany, Norway and the UK.
  • Gender Survey

    Three in Four Women Around the World Believe There Are Unequal Rights in Their Country

    On the eve of International Women’s Day, new data from Ipsos Global @dvisor shows that although the vast majority in 24 countries around the world say they believe men and women should be treated equally (88% on average), most still think the current situation is one of inequality in terms of social, political and/or economic rights (72% on average).
  • Affluent Survey

    Europe’s Most Wealthy Are Skeptical About the Economic Situation in Europe

    Most European Affluents are satisfied with their own financial situation, but they are less content with the current economic situation in Europe and in their own country in general. When asked how the situation will develop within in 6 months, the wealthier Europeans remain skeptical: the economic situation in their own country and their own financial position are expected to be ‘about the same’.