Insights Hub

Discover Ipsos PersonaBot, the revolutionary tool that brings segments to life

Discover Ipsos PersonaBot, the revolutionary tool that brings segments to life

Show more
Know the New America & Beyond: July 2025
Politics

Know the New America & Beyond: July 2025

Show more
Ipsos Encyclopedia

Ipsos Encyclopedia

Show more

All content

  • Flair Publication

    Flair Mexico 2016 A Year Of (More) Scrutiny And Change

    “Discontent”, “disappointment”, “mistrust”, “pessimism”, “crime”, “poverty”, “corruption”, “insufficient economic growth”… The list goes on and on.
  • Flair Publication

    Flair Brazil 2016 Disenchantment, Pragmatism & Hope

    The economic and political situation caused Brazil to face difficulties.
  • Views on the EU: Are Things Going In Right Direction or Wrong Track Across the EU?

    An Ipsos survey of citizens in nine European countries finds a majority of respondents (73%) think things across the EU are headed in the wrong direction, and fewer than half agree that EU membership has improved their own standard of living. Attitudes are most negative among French respondents, with only 15% saying the union is on the right track, and of all countries surveyed only Spain responded more positively to this question than in 2014.
  • Flair Publication

    Flair Colombia 2016 A Strong Desire to Succeed

    The former home of Pablo Escobar is now a theme park. This image is the best way to summarise the gap between the stereotypes and the reality. Of course, it is not a bed of roses, but with a good growth since ten years, a new positioning as membership of the Organisation for Economic Co-operation and Development, a new hope thanks to the peace with the guerrillas and a investments’ plan of 25 billion US Dollars, lot of things are moving.
  • Ipsos Introduces New Market Measurement Global Business Unit

    Ipsos conducts various retail measurement activities in a significant number of countries. The company operates category specific retail panels and food service monitors.
  • Switzerland Email Update

    Subscribe to hear from Ipsos with updates on our research, event invitations and webinars.

    Subscribe
  • Flair Publication

    Flair Thailand 2015 Preserving Its Unique Versatility

    Thailand’s uniqueness is linked to its ability to adapt, to integrate without internalising, and never taking up a frontal position.
  • Tracking Survey

    Ipsos Launches Ipsos Connect for Brand Communication, Advertising and Media Services

    Ipsos is pleased to announce the launch of Ipsos Connect, a global specialised business to coordinate Ipsos’ services in the domains of Brand Communication, Advertising and Media. Ipsos Connect amalgamates the legacy brands of Ipsos ASI and Ipsos MediaCT.
  • Flair Publication

    Flair Italy 2016 Managing the Disorder

    Italy is still passing through a severe, deep and lasting crisis.
  • Insight Cloud Publication

    Insight Cloud

    Insight Cloud is an ‘always on’ socialised intelligence platform that nurtures insights from multiple sources and reinvents how these insights are connected, socialised and activated.
  • Device Agnostic Publication

    Device Agnostic

    A growing number of respondents attempt to take surveys using a mobile device (smartphones, tablets and laptop).
  • EFM Publication

    Enterprise Feedback Management (EFM)

    Customers across all categories now look for a personalised experienced that is available when they want it, how they want it, where they want it. Regardless of whether the desired experience is delivered, it is now possible through the explosion of mobile coupled with the prominence of social media for consumers to give instant feedback. The consequence is the increasingly significant impact that customer experience has on the overall relationship with a brand.