Insights Hub

Discover Ipsos PersonaBot, the revolutionary tool that brings segments to life

Discover Ipsos PersonaBot, the revolutionary tool that brings segments to life

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Know the New America & Beyond: July 2025
Politics

Know the New America & Beyond: July 2025

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Ipsos Encyclopedia

Ipsos Encyclopedia

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  • Economic Pulse Publication

    The Economic Pulse of the World - March 2017

    The average global economic assessment of national economies surveyed in 26 countries is up one point with 41% of global citizens rating their national economies as ‘good’.
  • Qualitative Publication

    The Need for Speed: Overnight Qual

    To stay in touch with the sheer pace of information delivery, we’ve created a fast and lean qualitative approach – Overnight Qual – to deliver insights at speed.
  • Flair Publication

    Flair Peru 2017 From Informality to Modernity

    Today Ipsos Peru launches the local version of Ipsos Flair, dedicated to Peru and Peruvians. The publication explores the individual facets of the individual, whether as consumer, citizen, spectator or employee, with the aim of overturning stereotypes and thinking in a profound and innovative way.
  • Ipsos Update Publication

    Ipsos Update - April 2017

    Welcome to the April edition of Ipsos Update - our monthly selection of research and thinking from Ipsos teams around the world.
  • Consumers Publication

    An Efficient Alternative to Concept Optimisation

    In real life, who has time for two steps when you can do it in one?
  • Switzerland Email Update

    Subscribe to hear from Ipsos with updates on our research, event invitations and webinars.

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  • Brands Publication

    #NotaJoke. Branded Entertainment Oscar Style

    February is a prime month for American brands looking to capitalise on two of the largest television audiences of the year – the Super Bowl and the Academy Awards. Unfortunately for the teams behind Best Picture winner Moonlight, and the incorrectly announced Best Picture winner La La Land, Price Waterhouse Coopers’ mishandling of the Best Picture Award winner envelope has overshadowed most all of the stories to emerge from the evening’s events.
  • Environment Publication

    European Perceptions of Climate Change

    A recent Ipsos survey for an international research consortium led by Cardiff University explored public perceptions of climate change in four European countries – France, Germany, Norway and the UK.
  • Economic Pulse Publication

    The Economic Pulse of the World - February 2017

    Despite the optimistic ending to 2016, 2017 has not started on a positive note, with all three economic indicators stumbling right out of the gate. The future will show if this is a momentary glitch, or a sign of things to come.
  • Gaming Publication

    The New Faces of Gaming

    The classic gaming demographic of a man, in his 20s, using a games console or computer, is still a key component of the market and shows no sign of losing interest in the medium.
  • Ipsos Update Publication

    Ipsos Update - March 2017

    Welcome to the March edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
  • Flair Publication

    Flair Thailand 2017 Beyond the concerns

    Welcome to Ipsos Flair, Thailand. Our 2017 rendition, “Beyond the concerns”, offers a unique perspective on the mood of the country. 2017 represents a crucial year for the Thai economy which has latterly suffered from weak growth.