Innovation


Ipsos ranks as the No. 1 most innovative insights & analytics company in the world in 2023 GRIT Top 50 suppliers list

Ipsos is proud to announce that we have retained the rank of #1 Most Innovative Market Research Company by 2023 Greenbook’s GRIT report
Technology Publication

ChatGPT and the rise of generative AI: navigating the changing landscape of AI

While the domain of Generative Artificial Intelligence (AI) has been growing in recent years, ChatGPT accelerated its adoption and broke through as the first “mass” Generative AI application. It is important to take notice and put this and other emerging tools in perspective as the implications of the technologies will be far reaching and very fast.
Innovation Webinar

Ipsos Webinar: Innovating to grow in times of inflation | Lessons learnt

IPSOS Webinar| Inflation: here to stay?
Innovating to grow in inflationary/ crisis times
Global inflation likely peaked in 2022, according to the International Monetary Fund, also negotiations are happening as we speak between retailers and FMCG companies. Consumers will still be grappling with high prices for months / years to come. At Ipsos we know and believe there are opportunities in every crisis, including via innovation, with a view to growth.
Innovation Publication

Speeding Between the Gates

Accelerate and compound the impact of your innovations
Product Innovation Publication

Speeding Between the Gates

Accelerate and compound the impact of your innovations
Inflation Publication

Ipsos Insights : The Value Tightrope Walk

Have you ever dreamed to be a tightrope walker? Actually you are. We all are today, more than ever.
We make decisions daily by balancing risks versus and rewards against investments.

Beyond the Hype: Innovation predictions in the era of Machine Learning

Artificial intelligence (AI) has grown in popularity in recent years. Voice and facial recognition software is developed in all technical gadgets. In this context, we are also beginning to see how AI can also alter market research, resulting in faster, cheaper, and better results.
Healthcare Publication

Gene Therapies: The Moment of Truth

Are physicians and patients ready?
Innovation Publication

Ipsos Update - April 2022

This month sees us reflect on the impacts of the Covid-19 pandemic two years on. Our featured global surveys cover topics including gender equality and interpersonal trust. We also look at the French election ahead of this month’s vote, alongside the latest polling on the Ukraine conflict.