[Webinar] Uncover (unmet) needs and consumer designed solutions to power your innovation process

Are you tired searching for the next breakthrough innovation but end up with your 10th line extension? We invite you to inspire & challenge you to rethink your innovation discovery process by truly putting consumers at the heart of it.

In partnership with the MIT Innovation Lab, Ipsos developed a new methodology leveraging big data and semantic AI to uncover...

  • … emerging unmet needs and consumer pain points
  • … untapped consumer generated need-solutions pairs
  • … trends that are big enough to put your category on a growth path

Come and join our webinar!

Speakers :

  • Bilge Balci , Global Consumer Business Insights & Analytics Lead

  • Sandro Kaulartz, Ipsos, Chief Research Officer, Social Intelligence & Analytics

  • Manish Mehta, Ipsos, Director, Innovation and Global innovation Program Lead

  • Jean-Pierre Berst, Chief Client Officer Switzerland

New Services