Emerge stronger from the crisis by understanding the changing needs and behaviour of consumers
We know that you have heard a lot about COVID-19 recently. We also know that the companies who emerge stronger from times of crisis are the ones that seize the opportunity to explore and understand the new realities that lie ahead.
"Consumption behaviour is habit driven, as well. Habits are hard to disrupt,” Carranza says. “But something this big, that causes these kinds of intense negative emotions is an example of the kind of thing that can disrupt habits." - Forbes, March 8th 2020
We know that businesses that understand and react to changing consumer needs and habits will emerge stronger from a crisis situation. Thus, we have just finished a large national representative research among 1,000 Danes, which will allow you and your company to act according to the changing needs and behaviour of tomorrow’s consumers.
The study covers changes in people's behaviour across seven highly relevant themes: shopper behaviour, e-commerce, personal health, transport & mobility, personal finances, communications and social behaviour.
All these findings haven been compiled into a comprehensive, consultative, insightful and visually appealing report that will reveal how your business should prioritise your resources in the coming weeks and months. The findings will help support your strategic decisions and help ensure your business emerge stronger from the crisis than your competitors by fully understanding what consumers expect from you in the future.
Get the entire report for only DKK 20 000
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