Insights Hub

Global Optimism Declines According to Ipsos Global Trends 9th Edition
Trends

Global Optimism Declines According to Ipsos Global Trends 9th Edition

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Empathy: The new currency of Brand Connection
Brands

Empathy: The new currency of Brand Connection

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Mental load in Danish households
Mental Load

Mental Load in Danish Households

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  • Coronavirus Survey

    COVID-19 INSIGHTS: Tourism and mobility

    Businesses that understand and react to changing consumer needs and habits will emerge stronger from a crisis situation. Thus, we have just finished a large national representative research among 1,000 Danes, which will allow you and your company to act according to the changing needs and behaviour of tomorrow’s consumers. Disover some of our insights around tourism and mobility.
  • Coronavirus Survey

    COVID-19 INSIGHTS: Health

    Businesses that understand and react to changing consumer needs and habits will emerge stronger from a crisis situation. Thus, we have just finished a large national representative research among 1,000 Danes, which will allow you and your company to act according to the changing needs and behaviour of tomorrow’s consumers. Disover some of our insights around health.
  • Coronavirus Survey

    COVID-19 INSIGHTS: Communication and media

    Businesses that understand and react to changing consumer needs and habits will emerge stronger from a crisis situation. Thus, we have just finished a large national representative research among 1,000 Danes, which will allow you and your company to act according to the changing needs and behaviour of tomorrow’s consumers. Disover some of our insights around communication and media.
  • Coronavirus Survey

    COVID-19 INSIGHTS: Finances and fears

    Businesses that understand and react to changing consumer needs and habits will emerge stronger from a crisis situation. Thus, we have just finished a large national representative research among 1,000 Danes, which will allow you and your company to act according to the changing needs and behaviour of tomorrow’s consumers. Disover some of our insights around finances and fears.
  • Coronavirus Survey

    COVID-19 INSIGHTS: Consumer Behaviour

    Businesses that understand and react to changing consumer needs and habits will emerge stronger from a crisis situation. Thus, we have just finished a large national representative research among 1,000 Danes, which will allow you and your company to act according to the changing needs and behaviour of tomorrow’s consumers.
  • Two thirds of citizens around the world agree climate change is as serious a crisis as Coronavirus

    Citizens want economic recovery actions to prioritise climate change.
  • Brands Survey

    Emerge stronger from the crisis by understanding the changing needs and behaviour of consumers

    We know that you have heard a lot about COVID-19 recently. We also know that the companies who emerge stronger from times of crisis are the ones that seize the opportunity to explore and understand the new realities that lie ahead.
  • Coronavirus Survey

    Majority of people want borders closed as fear about COVID-19 escalates

    More of us now believe someone close to us will be infected by the coronavirus pandemic.
  • Society Survey

    A hard day’s work: global attitudes to gender equality in the workplace

    Gender equality at work is still not achieved as nearly three in ten men (28%) around the world think it’s acceptable to tell jokes or stories of a sexual nature at work, according to a new global survey to mark International Women’s Day. By contrast, only 16% of women globally say such jokes or stories are acceptable.
  • Saving the planet starts at home

    Global Ipsos' survey for the World Economic Forum finds two out of three adults saying they have modified their behavior out of concern about climate change; top actions relate to water and energy use at home, waste management, and food choices.