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Telenor: New universe of ads & testing of ad campaigns
Read how Ipsos helped Telenor develop a new universe of ads and tested an ad campaign for a new product benefit using Creative|Spark and qualitative focus groups.
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[CASE] Identifying growth opportunities for HARIBO - A Portfolio Study
In this case study, you can read about how we conducted a portfolio study to help HARIBO identify growth opportunities.
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[CASE] Eurojackpot: Pre-testing of ads
Discover here how we helped Danske Spil test and optimise a TV ad for their brand 'Eurojackpot'.
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[CASE] Bähncke: Pre-testing of ads
Discover here how we helped Bähncke test and optimise a TV ad for a new product.
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[WEBINAR 24/6] Omnichannel Strategy in an eCommerce Era
Join our webinar on 24 June 2021, where we will discuss omnichannel strategies in the digital era.
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[CASE] Danish Agriculture and Food Council: Pre-testing of ads
Discover how we helped the Danish Agriculture and Food Council pre-test an advert.
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Service with a smile: Delivering customer experience in the face of mask wearing
Since mask wearing is likely here to stay for some considerable time yet, how do organisations create meaningful ‘masked moments’ that encourage customers to return, spend and recommend - while also ensuring that customers and staff stay safe?
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Ipsos Update – March 2021
Our monthly round-up of Ipsos research and thinking reflects on the world one year on from Covid-19, looks forward to the world in 2025 and beyond, and presents new white papers on customer experience, product innovation and research methods.
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Customer Perspective S3: An Ipsos podcast
Season 3 of our Customer Perspective podcast is out now. Here, you can hear about all things related to Customer Experience, and Channel Performance.