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Pack
Measure the success of new packs in a competitive context.
InnoTest
Measure the success of new products in a competitive context.
Shopper
Understand purchase decisions and manage your category successfully.
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Food and Wellbeing: Changing mindsets and impact of Covid-19
The pandemic has forced consumers to re-evaluate their lives and their daily habits, and consumers are increasingly making more conscious choices when it comes to food and nutrition. Here, we present the most important insights on changing mindsets in food consumption from India and over the world.
Pricing Analytics
Optimising pricing decision-making represents one of the largest, multi-million dollar opportunities for companies to drive incremental sales and profits.
Media & Marketing Testing
Driving growth through data-driven innovation fueled by rapid experimentation & predictive In-Market Testing.
Online Qualitative
Video Interactions, QualSpace discussion board, AppLife mobile app: From Face-to-Face to Heart-to-Heart.
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Insight Out: an Ipsos UU podcast
Insight Out is a monthly podcast exploring emerging trends, budding innovations, and creative ways to get closer to real people in real life. Here you can listen to the latest episodes of season 3.
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Women in Advertising
The power of positive representation for a better society and a more successful brand. Read our newest POV here.
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[WEBINAR 30/09] Fueling high pace decision-making through DIY research
Join this year's first on-site event "Fueling high pace decision-making through DIY research" on the 30th of September 2021. Sign up here.