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Strategy3: Ipsos’ business and growth advisory firm
Discover how our business and growth advisory firm, Strategy3, can help your company build, grow and compete.
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Three in four adults globally say they’d get a vaccine for COVID-19
Most do not expect any will be available before the end of year; fear of side effects is top reason for not wanting to take the vaccine.
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Creative Excellence and Effie partner on creative effectiveness
Ipsos has collaborated with Effie, the world's largest global community of thinkers and practitioners of marketing effectiveness, on a new report that showcases creative best practices.
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[WEBINAR 10/9] And now what? Lessons from the coronavirus crisis
Join our webinar September 10th, where we will be taking stock and reviewing just what has changed as a result of the pandemic, looking at how behaviours are evolving and considering the implications for brands.
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[Webinar 24/9] Fake News vs. Real Facts: The pursuit of certainty in market research
Join our webinar Thursday the 24th of September, where we will discuss the pursuit of certainty in market research.
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Ipsos Update - September 2020
Our monthly round-up of research and analysis from Ipsos around the world includes the latest on coronavirus, attitudes towards abortion, cultural response bias, and a focus on life in Russia, the US election and public perceptions in Ireland.
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August Update: What Worries Denmark?
The What Worries Denmark study gives you monthly insight into the most pressing reported concerns of Danish citizens. Discover the August update below.
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Is technology what people want to buy?
There are 3.8 billion smartphone users, a 52% increase over 5 years*. But is technology what people want to buy?
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When Difference doesn’t mean Different: Understanding cultural bias in global CX programmes
Ipsos’ Customer Experience team examines the approaches organisations can take to continue to benefit from global studies and gather reliable, efficient and effective results in the face of cultural response bias.
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Get the report: How to grow a premium brand during a recession
It may be natural to think premium brands do badly during a downturn, but premium brands viewed as affordable indulgences can do better in a recession.