Healthcare


Launch of Ipsos PersonaBot, a groundbreaking AI-powered solution to enhance segmentation research

Ipsos has launched Ipsos PersonaBot. This AI-powered tool, powered by Ipsos Facto, allows organizations to engage in conversations with personas representing their target audience. Ipsos PersonaBot is available for both consumer and healthcare sectors.

What Worries Denmark? - May 2024

Let's take a look on what have been worrying the Danes the most in May of 2024

What Worries Denmark? - April 2024

Let's take a look on what have been worrying the Danes the most in April of 2024

What Worries Denmark? - March 2024

Let's take a look on what have been worrying the the Danes the most in March of 2024

What Worries Denmark? - February 2024

Let's take a look on what have been worrying the the Danes the most in February
Public Health Publication

ESG in life sciences as a hidden driver for brand success

There is a growing belief among the public that private corporations should also take responsibility for environmental, social, and governance (ESG) issues; these factors are no longer solely the responsibility of the public and governments. While certain business sectors are perceived as having a heightened obligation to diminish their environmental footprint (particularly energy companies, automobile manufacturers, airlines, and public transport providers), no industry can evade the necessity to act responsibly.
Healthcare Survey

What Worries Denmark? - January 2024

2024 starts out with healthcare as the biggest worry for Danes
Society Survey

What Worries Denmark? - November 2023

Climate change, healthcare, and social programs/welfare state remain the top concerns for Danes in November 2023
Healthcare Survey

Data Dive: Gen Z women are struggling the most with stress, mental health issues

In five points, we break down how people around the world are dealing (or not) as the pandemic fades away, war grinds on and sticky inflation sticks around.